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February 2015 Power Book Publicity Tips Newsletter

In this issue: Judging a Book By Its Cover   Check List: What Book Publicists—and Media—Want to See on the Outside of a Book by Sandra Poirier Smith, President of Smith Publicity Each week, Smith Publicity receives more than 100 inquiries from authors and publishers looking for our help, support, and ideas on how to get…
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A War of Data and Paper

Some consider it a war… a war with a fate already decided.  Others believe it’s a developing tag team, advancing a cause. Regardless of how you see it, it is a curious debate that has many passionate supporters on both sides.  The issue is the print book versus e-book debate, which has exploded over the…
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Making a Name For You and Your Book

It’s something many authors are surprised to learn: Writing the book was the easy part, the hard work begins with marketing and making people aware of the book you’ve written. As challenging as developing an enticing storyline for a novel or doing exhaustive research for a non-fiction book may be, it’s true – the toughest…
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Power Book Publicity Tips January 2015 Newsletter

In this issue: How to Keep Blogging Simple—5 Tips for Authors by Cari Bennette, freelance writer, content editor for JetWriters It’s hard to know when to stop sometimes, isn’t it? Over the last few years, it’s been drilled into our heads that we must deliver outstanding content to be a successful blogger. If we don’t,…
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Book Marketing Predictions for 2015

By Dan Smith Since Smith Publicity was founded in 1997, every year in the book publishing and book marketing industries has been marked by one constant theme: change. Like many industries, and perhaps more so than most, the book world underwent a massive transformation via the convergence of technology and market changes. A snapshot from…
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How to Keep Blogging Simple—5 Tips for Authors

by Cari Bennette It’s hard to know when to stop sometimes, isn’t it? Over the last few years, it’s been drilled into our heads that we must deliver outstanding content to be a successful blogger. If we don’t, Google will reject us.  And no one wants to be rejected by Google. So we add a…
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