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How to Create an Author Website

Developing your website as an author is an essential marketing component. A website will help your readers get to know and connect with you. Building a relationship with your readers will encourage them to spread the word about your work to their peers. Setting up your website might seem like a daunting and challenging task…
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SEO Guidelines for Building Your Author Website

When you build an author website, you put a lot of time and energy (and sometimes money) into making it appear accurate, visually appealing, and informative. The most important factor, however, in designing your author website is making sure people visit it. That’s where SEO (Search Engine Optimization) comes in. While SEO can be a…
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7 Tips for Writing an Author Bio

Your author bio can, in some cases, encourage someone to pick up your book and read it instead of the one next to it on the shelf. But writing an author bio isn’t necessarily as simple as writing an “about me” page. It’s important to consider not only what you want to present, but how…
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Award-Winning Journalist and Acclaimed Author Erin Entrada Kelly Joins Smith Publicity Book Marketing Team

FOR IMMEDIATE RELEASE October 8, 2015 Contact: Katie Benesch 856.489.8654 x 323 Katie.benesch@smithpublicity.com Award-Winning Journalist and Acclaimed Author Erin Entrada Kelly Joins Smith Publicity Book Marketing Team CHERRY HILL, NJ – Smith Publicity (www.smithpublicity.com), a leading book marketing and book publicity firm with offices in the U.S. and Toronto, has announced that award-winning journalist, editor…
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Power Book Publicity Tips October 2015

Seven Myths of Book Publicity by Dan Smith There are many misconceptions about book publicity and book marketing; some are from a lack of knowledge and understanding, and some from outdated advice that no longer apply to today's market. Here are a few common myths I see in the current publishing and book marketing landscape:…
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