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Category Archives: Author Publicity Services

Eight Questions to Ask When Hiring a Book Publicist

by Smith Publicity President Sandy Poirier Smith, originally written for Girl Friday Productions Finding the right book publicist can be tricky. You need a to find a match with the right skill set for your genre, personality, and budget. Because promoting a book is a highly specialized skill, ideally, you want a publicist/agency that specializes…
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Why one author chose Smith Publicity

We have a lot of Smith Publicity reviews in our testimonials section, but how do clients decide to go with Smith? Author Chrissie Kahan whose latest book Roadmap to Navigating Your Child’s Disability came out this summer, gives a glimpse into the process that lead her to our (virtual) doorstep. A little over a year ago…
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Smith client tells ‘why publicists are worth the expense’

Anne Montgomery is a former TV journalist and the author of The Scent of Rain. She is also a Smith Publicity client! She recently penned a blog for her Web site that we wanted to share. A lot of authors considering book marketing wonder if professional book publicity services are worth the expense. Anne says…
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Smith Publicity to award 3,000th client $5,000 in free publicity services!

Smith Publicity, the most prolific book marketing agency in the publishing industry, will soon promote its 3,000th author. To celebrate this milestone, the company is offering $5,000 in free publicity services to the lucky author who signs on for services, and brings the number to 3,000. “This is a huge accomplishment for Smith Publicity,” says…
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The Importance of Author Promotion in Book Marketing

If you've recently published a book, then you've probably spent hours surfing the web for the best book promotion techniques. While creating a distinctive cover and generating book reviews are positive strategies, marketing your book goes well beyond that. There are nearly 1 million books published every year in America alone, so what can you…
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7 Steps to Book Marketing & Meaningful Publicity

Daunted by the task of successfully publishing and promoting your book? Look no further than the infographic below for your answers! If you have any further questions, please feel free to visit us at our website or call us at (856) 489-8654 ext. 306!
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10 Tips to Boost Holiday Book Sales

The holidays are a great time for authors to increase book sales. According to shopping data, 42% of shoppers buy books/DVDs/video games during the holidays. Here are some tips to help your book get noticed. 1. Develop the elevator pitch for your book. Capture the essence of your book in one or two short sentences. Think…
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The Right Book Cover: Converting Browsers to Buyers

As the time arrives to cross the T's and dot the I's on your book manuscript, a flurry of tasks are likely to come your way. Final proofreading? Check. Book layout? Yes, if you’re self-publishing. Publicity? Absolutely. But don’t forget about cover design. It’s one of the most important aspects of your book if you want it…
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Cyber Monday – Make Your Book Jump off the (Virtual) Shelves!

It’s the most wonderful time of the year to reach consumers. Everyone is buzzing about the holiday season and what do people do during the holiday season? Buy. Consumers will spend more money from now until Christmas than any other time of the year. As an author why not capitalize on readers buying sprees? Using…
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