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Category Archives: Book Marketing Services

Have Your Book Displayed at BookExpo and BookCon!

Smith Publicity partners with Combined Book Exhibit (CBE) to offer authors a cost-effective venue to launch new titles and put  books in the hands of BookExpo attendees and consumers at BookCon.  Email cbe@smithpublicity.com or call 856-489-8654 x306. More details: The New Title Showcase remains a very accessible and valuable way to have your book prominently displayed through Combined…
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Meet the Smith Publicity Team!

Want to know what really makes Smith Publicity go, go, go? Get a glimpse into the philosophy, ideology and leadership style that makes Smith Publicity the premier book marketing and book publicity agency in the industry. You'll be taken inside the Smith office with commentary from several Smith Publicity clients, executives and publicists.
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Exactly What is the Self-Publishing Revolution?

The self-publishing revolution, which began roughly ten years ago, continues today. The “gatekeepers” who previously determined what books got to market at the major publishing houses have long ago lost their exclusive status. The book publishing market has, and continues to be, wide open and democratized. Consider a statistic from Bowker that captures a five-year…
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What Exactly is the “Smith Publicity Book Marketing System?”

At Smith Publicity, prospective clients often ask us about our “system” that we often reference. Authors want to know, understandably, what makes us different from other book publicity agencies, and it is indeed our “system” that makes the difference. Many years ago, just prior to launching Smith Publicity, I worked on the side for the…
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Making a Name For You and Your Book

It’s something many authors are surprised to learn: Writing the book was the easy part, the hard work begins with marketing and making people aware of the book you’ve written. As challenging as developing an enticing storyline for a novel or doing exhaustive research for a non-fiction book may be, it’s true – the toughest…
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Book Marketing Predictions for 2015

By Dan Smith Since Smith Publicity was founded in 1997, every year in the book publishing and book marketing industries has been marked by one constant theme: change. Like many industries, and perhaps more so than most, the book world underwent a massive transformation via the convergence of technology and market changes. A snapshot from…
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7 Steps to Book Marketing & Meaningful Publicity

Daunted by the task of successfully publishing and promoting your book? Look no further than the infographic below for your answers! If you have any further questions, please feel free to visit us at our website or call us at (856) 489-8654 ext. 306!
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How to Create an Author Blog Content Plan by Nina Amir

It’s not difficult to create a blog content plan. Pick a topic to explore each month, quarter, or year that in some way serves your brand, business or book. Then brainstorm related topics. Schedule these topics based upon how often you write and publish posts. Then write about the topics you’ve selected each week in…
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Digital Age Authorship: 2014’s Four Best Ways to Market your Book

No matter what you're marketing, two things remain true: it's important to market through mixed media, rather than depending on one single tactic; and you have to be consistent. When marketing the first book you've published, you aren't likely to already have an established following of readers -- now is the time to build one…
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