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Category Archives: Blog Posts

Video: Successful and Busy BookExpo 2018 for Smith Publicity

BookExpo proved to be an exciting, productive and fun event for Smith Publicity. Staff members attending included Sandy Smith, Dan Smith, Sarah Miniaci, Sarah Gilbert, Corinne Moulder, Marissa Eigenbrood, Andrea Thatcher, Janie MacKenzie, Janet Shapiro, Mike Onorato, Adam Rifenberick, Michela DellaMonica and Kellie Rendina. The two days of the show were jam-packed with meetings with…
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Don’t Forget to See Us and BookExpo and BookCon!

BookExpo in NYC is here! Here's a quick recap of Smith Publicity activities: -Wednesday, May 30, Smith Publicity Executive Director of Publicity Mike Onorato leads a panel presentation:  "Making Indie Bookstore and Library Events a Win-Win-Win." Marketing Manager and Book Publicist at Smith Publicity, Andrea Kiliany-Thatcher is on the panel along with other notable guests.…
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Smith Publicity Launches Book Marketing Education Center

The Book Marketing Education Center (BMEC) was developed to provide low-cost, high value book marketing advice and education for authors. In each session, through casual, conversational instruction, you're provided with the exact knowledge and expertise that we use to promote authors and books. For DIY authors, those with limited-budgets, or any author wanting to learn…
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“All things book marketing” podcast – Everything you should know about book covers with Joel Friedlander!

Everything you need and SHOULD know about book covers with Joel Friedlander. Find out what book covers are so important for your book marketing and book publicity campaigns. [spreaker type=player resource="episode_id=13994006" width="100%" height="200px" theme="light" playlist="false" playlist-continuous="false" autoplay="false" live-autoplay="false" chapters-image="true" hide-logo="false" hide-likes="false" hide-comments="false" hide-sharing="false" ]
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10 Tips to Make the Most of Radio Interviews

Radio interviews are usually a staple of non-fiction book marketing and ebook marketing campaigns. In terms of quantity, interviews are generally the “easiest” to get, and they can almost always be conveniently completed over the phone. An author publicist will typically try to establish a baseline of radio interviews to run throughout a campaign while…
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Smith Publicity Announces Two New Company Vice Presidents

In major Smith Publicity company news, Corinne Moulder and Marissa Eigenbrood were recently promoted to Vice President positions. Corinne, promoted to Vice President, Business Development, began her career almost 11 years ago as my administrative assistant to CEO Dan Smith, then publicist, and all the way to becoming a dynamic Director of Business Development. Marissa,…
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