On-air tips for authors to help them prepare for radio interviews.

10 Virtual Media Interview Tips for Authors and Thought-Leaders

Though the Covid-19 pandemic has certainly prompted many changes in the way we communicate and conduct book publicity campaigns, virtual media interviews were happening long before stay-at-home orders forced TV studios to adapt. Replacing the old studio remote interview, we increasingly saw foreign news correspondents reporting via Skype, and it wasn’t uncommon for authors and […]

A Conversation About How Authors Can Pivot and the "New New Normal"

New Podcast: A Conversation About How Authors Can Pivot and the “New New Normal”

In this episode, we talk to Smith Publicity Vice President Marissa Eigenbrood about what authors can do to pivot in the “new new normal,” tips they can do right now to engage with their network and the big question: should they delay publication of their books. The Smith Publicity ‘All Things Book Marketing’ podcast explores […]

Ensure Your Website is Getting the Traffic You Want

What’s the State of Your Website? Tips to Ensure Your Website is Up-to-Date and Getting the Traffic You Want

by Jeniffer Thompson, Monkey C Media When was the last time you checked into the state of your WordPress website? In the last six months new tools have been added, design trends are changing, and there are probably some things that could use some sprucing up to ensure you’re getting the kind of traffic you […]

Virtual book promotion example on facebook live by author Ramsey Campbell whose book was published on Flame Tree Press. How to promote a book virtually.

Book Promotion During the Pandemic;
Effective Ways to Promote Your Book Virtually

A book is so many things to an author; perhaps above all, it’s a tangible dream—one that likely took years of dedication to come to fruition. Now that your book is finally finished and ready to launch, you face the unprecedented circumstances of our world today as the Covid-19 battle rages on and much of […]

5 Interesting Facts About … Michela Della-Monica

Last month we launched a new blog series designed to share more about individual members of our team at Smith Publicity. We are very proud to have a staff of professionals with diverse backgrounds in public relations, the media, and the publishing industry. Our individual experiences and talents contribute to our overall success as a […]

A Conversation About How Authors Can Pivot and the "New New Normal"

Using Your Book as a Marketing Tool

What is 6″ by 9″, usually weighs about one pound, and gives business professionals a serious edge over their competition? A book. In a sea of marketing material that tells what a business can do, a book serves as the proof of that work. Most importantly, executives, consultants, and experts in various fields of business […]

Book Boom in 9 Months? 8 Resources to Inspire & Guide Writers During COVID-19

The LA Times predicts, “Looking ahead, only one thing is certain: Writers now have a lot more time on their hands to write. The end of the crisis may find literary agents inundated with fresh manuscripts.” Even Gwyneth Paltrow is suggesting now is the time to do “something you’ve always wanted to do” including “writing […]

“All Things Book Marketing” Podcast: The New Normal of Covid-19 – How Authors Can Engage Their Audiences

In this episode, Mike Onorato talks with author, speaker and publishing veteran Dean Karrel about authors and all of us navigating the new normal  in the middle of the COVID-19 crisis, digital learning platforms, shifting from in-person events to web events and how to change your plans during these tumultuous times.     On the […]

Ensure Your Website is Getting the Traffic You Want

Book Marketing During COVID-19: A Note to Partners and Friends of Smith Publicity

We hope this note finds you and your family well. In the midst of the ever-evolving news surrounding the coronavirus/COVID-19 outbreak, our team at Smith Publicity is reaching out to share what we are seeing overall, how our book marketing strategies effectively carry on, and what we are doing to support our clients and their […]

Binge-Worthy: What the Smith Publicity Book Marketing Team is Watching 

This week, at the end of a virtual all-team meeting, the conversation turned from brainstorming, campaign updates and sharing book marketing tactics to a lighthearted topic we can all appreciate during this uncertain time: TV shows we can’t get enough of. It became apparent that though our noses are often in books, the staff at […]