Check out new book marketing and consulting services from our friends at Bookbaby

The publishing industry is changing at a breakneck pace, and it’s important to have a publishing partner that helps meet the shifting demands of John Q. Bookbuyer. Authors interested in hybrid publishing have been finding success with BookBaby for years, and Smith Publicity is pleased to have become part of many of these authors’ successful […]

Will 2014 Bring the End of Barnes & Noble and the Beginning of Physical Amazon Book Stores?

Downward pressure on e-reader sales, major losses in the Barnes & Noble Nook Division and the continuing benefits of brick and mortar retail may mean the end of B & N as well as the launch of Amazon book stores in 2014. With e-reader sales leveling off in 2013 as well as other factors, many are […]

The Right Book Cover: Converting Browsers to Buyers

As the time arrives to cross the T’s and dot the I’s on your book manuscript, a flurry of tasks are likely to come your way. Final proofreading? Check. Book layout? Yes, if you’re self-publishing. Publicity? Absolutely. But don’t forget about cover design. It’s one of the most important aspects of your book if you want it […]

Cyber Monday – Make Your Book Jump off the (Virtual) Shelves!

It’s the most wonderful time of the year to reach consumers. Everyone is buzzing about the holiday season and what do people do during the holiday season? Buy. Consumers will spend more money from now until Christmas than any other time of the year. As an author why not capitalize on readers buying sprees? Using […]

For Authors on a Budget: Share Your e-Book for Free

For many authors, the best (and cheapest) way to get your book off the ground is by self-publishing.  But once it is published what happens? What about distribution?  To start marketing your book, you can try promoting it initially as an e-Book. Amazon is the most popular place for readers to buy books or e-Books. […]

From the Bizarre to the Practical: Stories of Famous Authors Before They Were Published

  Novice authors can learn from some of the world’s most successful authors who utilized both conventional and unconventional approaches on their road to getting published. You don’t have to be unconventional to be a writer, but it seems to help. For 24 of the most famous and successful authors, conventionality would have only been […]

Don’t Make it Hard for People to Buy Your Book.

While every author wants to maximize book sales, they often become their own worst enemy by making it difficult for people to actually buy their books. The ideal scenario is to work with book marketing services to be sure that every possible opportunity is utilized. However, whether an author uses this type of service or […]

An Author’s Guide to Amazon: 7 Tools To Help Increase Book and Author “Discoverability”

When it comes to gaining exposure for your book, Amazon’s the place to be. As a published author, there’s a good chance that your book is already available on Amazon, and perhaps you’ve even created an author profile. If so, you’re off to a great start… but here are more tools offered by Amazon that are often overlooked […]

Display Your Book at the 2013 London Book Fair

Showcase your book at The London Book Fair (April 15th to 17th). In 2012 over 24 thousand people attended the show from all areas of publishing (book buyers, agents, publishers, editors, librarians, distributors and so many more). The New Title Showcase remains the most accessible and successful of all of London’s exhibits. $275 Price includes […]

Getting the Most Out of Book Giveaways

Some self-published authors associated with publishing programs like Amazon’s Kindle free book programs have had significant success. The trend of incorporating specific time periods for free downloads of books continues to grow as an effective book promotion method. Additionally, to spread the word about this book promotion strategy, authors announce they are giving away free […]