eBook marketing tips and strategies to help boost sales of your ebook.

Marketing Tactics to Promote Your eBook

eBook Marketing Ideas to Achieve Digital Domination Trending print reports show this is the best time to market your eBook. Today’s consumers have come to expect convenience and options in every facet of their lives. So it’s not surprising that they’re looking for the same when it comes to reading. While print book sales are […]

Strategies for eBook marketing success. Smith Publicity also promotes eBooks with their strategic e-Book marketing services.

Amazon Ebook Marketing Strategies

How to Market eBooks on Amazon Most authors, of course, want to successfully market their eBooks on Amazon and sell a lot of copies. The main difference between selling print and digital copies is that with eBooks, pricing can be a powerful marketing tool. Promotional book pricing strategies aren’t new to eBook marketing and Kindle […]

Will 2014 Bring the End of Barnes & Noble and the Beginning of Physical Amazon Book Stores?

Downward pressure on e-reader sales, major losses in the Barnes & Noble Nook Division and the continuing benefits of brick and mortar retail may mean the end of B & N as well as the launch of Amazon book stores in 2014. With e-reader sales leveling off in 2013 as well as other factors, many are […]

What Book Format Do Media Contacts Prefer: Print Or E-books?

I asked our team of publicists what types of books media contacts prefer, print or e-book. The answer is—it depends. Every day in our book marketing and pitching efforts, Smith Publicity publicists contact book reviewers, bloggers, book interest media, magazine and newspaper editors, television and radio producers and freelancers covering a wide range of topics. […]

Bestseller Breakdown: What It Takes to Become a Bestseller and Why It Does(n’t) Matter

Writers dream of plastering the words “Bestselling Author” next to their name on business cards, resumes, books, blog posts, photos, and virtually every other place their moniker appears. And they can’t be blamed—that phrase counts for a lot, especially for authors hoping to attract customers with a “national bestseller” banner on their cover. But what […]

An Author’s Guide to Amazon: 7 Tools To Help Increase Book and Author “Discoverability”

When it comes to gaining exposure for your book, Amazon’s the place to be. As a published author, there’s a good chance that your book is already available on Amazon, and perhaps you’ve even created an author profile. If so, you’re off to a great start… but here are more tools offered by Amazon that are often overlooked […]

E-Book marketing with Book Reviews

Fact: You’re going to have to create a buzz for your e-book in order to start generating book sales. The wild success stories of e-book marketing and huge sales all started with word-of-mouth. In a multi-layered e-book marketing approach to generate word-of-mouth awareness and book sales, you can incorporate social media marketing, traditional publicity, newsletters, […]

E-Book Marketing Tips for Gaining More Readers

There’s no doubt about it, e-books are gaining in popularity because of their convenience, easy access and in most cases, lower prices. But authors shouldn’t just jump into this market without understanding and preparation. When doing e-book marketing, you need to know what works and what doesn’t. Today we’ll look at how a website and […]

Sync Your Teeth Into a Good Book: The Facts Behind the Rise of E-Books

During the holiday season of 2011, retailers witnessed a spike in the purchases of e-readers and tablets, such as the Kindle, iPad, and Nook. Since then approximately one fifth (21%) of adults in the US have admitted to reading at least one e-book in the past year, a significant increase over last year’s 17%. Obviously, […]