Sometimes it is difficult for self-published authors to sell books. We give some helpful book marketing tips to self-published authors.

The Pros and Cons of Self-Publishing a Book

Self-Published Books: Perspective from Smith Publicity Many authors today are weighing the pros and cons of self-publishing a book. At Smith Publicity, we work with traditional publishers and self-published authors, so we’re in a unique position to see view both sides. There is no doubt that book publishing has seen many changes during the past […]

Book marketing tips for self-published authors.

 4 Tips for Marketing Self Published Books

Marketing Essentials for Self-Published Books Marketing for self-published books continues to grow as the number of titles launched each year increases. For example, 2017 was a record year for self-publishing: According to Bowker, the total number of titles published grew from 786,935 to 1,009,188, surpassing the million mark for the first time. Therefore, many authors […]

How to Turn Your Blog Into a Book: Advice From the Experts

This post by Paul Turnbull first appeared on the BookBaby Blog and is excerpted from “Create an eBook: The Complete Guide” on Can Your Blog Become a Book? Give yourself congratulations! Your blog has been successful for a while now: you’ve developed a fan base, established a niche, and checking back on your posts, you’ve written […]

Self-Publishing a Book: What to Consider Before You Do It

By Renee Lamine, Marketing Coordinator at IngramSpark You’ve crafting the perfect manuscript and poured months, and maybe even years, into writing it, so I completely understand that you’re eager to get that baby published. But before you jump into the next stage, it’s essential that you take the time to make sure your book is at its best. After […]

3 WAYS to get Traditional Publishers Vying for Your Self-Published Book

by Erin Entrada Kelly, Book Publicist, Smith Publicity A recent article in Publishers Weekly noted that 47 percent of publishers acquired self-published titles in the past year. That number jumps to 60 percent for general trade publishers. What does this mean for writers who want to get picked up by one of the traditional houses? […]

Bestseller Breakdown: What It Takes to Become a Bestseller and Why It Does(n’t) Matter

Writers dream of plastering the words “Bestselling Author” next to their name on business cards, resumes, books, blog posts, photos, and virtually every other place their moniker appears. And they can’t be blamed—that phrase counts for a lot, especially for authors hoping to attract customers with a “national bestseller” banner on their cover. But what […]

Why Media Coverage is Essential to Author Marketing

There are various ways to implement an author marketing program, especially now with the wonders of the Internet and social media, etc. Blog reviews can start the launch of a book to bestseller status. Endorsements on Facebook from well-known people can spark huge sales. Blog tours are becoming more popular. For e-books, special programs from […]

5 New Years Resolutions for Better Book Marketing

Many people tend to procrastinate when it comes to book marketing. As we move into 2013, the book industry is predicted to become even more competitive. Here are five resolutions you can make this year that will lead you to more success in your book marketing efforts. I will consistently market my book through my […]

Book Reviews for Self-Published Books

Nothing is more essential to the success of self-published books than marketing, and book reviews can be an important component of a campaign. The question is: How do you get reviews? Media Reviews As part of your marketing campaign, you should send copies of your book to specific journalists or bloggers with a pitch to […]

Secrets of Marketing Self-Published Books

When an author’s book is released by a traditional book publisher, the publisher — in most cases — engages in some degree of marketing for the book. But what about authors of self-published books who don’t have an in-house book marketing team? Yes, the writer can go it alone and build a website and try […]