Articles
Smith Myth: 3 Myths about Book Promotion
By Olivia McCoy As an author you are constantly exposed to expert advice—“Do this! Don’t do that!”—especially from other authors....
Business Book Marketing with Smith Publicity
A Business Book Marketing Campaign with Smith Publicity… Smith Publicity is the industry leader in providing impactful business book...
Smith Myth: 4 Myths about Self-Publishing
By Andrea Kiliany Thatcher In the often opaque and labyrinthian publishing world, self-publishing emerged as a beacon of creative autonomy....
Four Common Mistakes Authors Make (and How to Avoid Them)
By Astra Crompton While every author’s experience is as unique as their story, there are some common mistakes self-publishing authors...
Thinking About Hiring a Ghostwriter for Your Book? Read This First
By Marie Hasty Ghostwriting is a shadowy little industry, but if you’ve been wanting to publish a book for your...
The Anatomy of a Successful Book Cover
Written by FriesenPress In the current publishing landscape, a book cover’s highest priority is marketing. It’s your first impression on...
Branding for Thought Leaders: 3 Tips for Getting It Right
By Maria Rosati, Founder and CEO of Eminence Communications In working with companies of all sizes, from early-stage start-ups to...
Hire a Book Marketing Agency to Grow Your Book’s Audience
How to Reach Your Target Readers with Effective PR The word “discoverability” looms large in book marketing for good reason....
Book Marketing Strategies to Stand Out in a Crowded Field
5 Ways to Sell More Books and Get Ahead Two somewhat opposing forces are driving the book marketing world today....
London Book Fair Part 1: Author Takeaways
By Andrea Kiliany Thatcher, Publicity Manager At the London Book Fair you can find all parts of the book industry...