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“All things book marketing” podcast – Everything you should know about book covers with Joel Friedlander!

Everything you need and SHOULD know about book covers with Joel Friedlander. Find out what book covers are so important for your book marketing and book publicity campaigns. [spreaker type=player resource="episode_id=13994006" width="100%" height="200px" theme="light" playlist="false" playlist-continuous="false" autoplay="false" live-autoplay="false" chapters-image="true" hide-logo="false" hide-likes="false" hide-comments="false" hide-sharing="false" ]
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10 Tips to Make the Most of Radio Interviews

Radio interviews are usually a staple of non-fiction book marketing and ebook marketing campaigns. In terms of quantity, interviews are generally the “easiest” to get, and they can almost always be conveniently completed over the phone. An author publicist will typically try to establish a baseline of radio interviews to run throughout a campaign while…
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Smith Publicity Announces Two New Company Vice Presidents

In major Smith Publicity company news, Corinne Moulder and Marissa Eigenbrood were recently promoted to Vice President positions. Corinne, promoted to Vice President, Business Development, began her career almost 11 years ago as my administrative assistant to CEO Dan Smith, then publicist, and all the way to becoming a dynamic Director of Business Development. Marissa,…
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Smith Publicity Sports Book PR Division Off to Quick Start

Smith Publicity's sports book PR division, Press Box Publicity, is rolling long, with multiple new titles and projects under promotion. Some of the recent book marketing campaigns underway include PLAY ON: The New Science of Elite Performance, by Jeff Bercovici (Houghton Mifflin Harcourt) A Season in the Sun: The Rise of Mickey Mantle, by Randy Roberts…
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UPROXX Publishes Adam Rifenberick’s Review of “A Season in the Sun”

The popular entertainment and pop culture site UPROXX  published a book review written by Smith Publicity's sports PR guru and sports book publicist extraordinaire Adam Rifenberick.  Adam reviewed the new book,  A Season in the Sun: The Rise of Mickey Mantle, (Basic Books)  by Randy Roberts and Johnny Smith, which examines a key year in the…
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