Articles
Branding for Thought Leaders: 3 Tips for Getting It Right
By Maria Rosati, Founder and CEO of Eminence Communications In working with companies of all sizes, from early-stage start-ups to...
Hire a Book Marketing Agency to Grow Your Book’s Audience
How to Reach Your Target Readers with Effective PR The word “discoverability” looms large in book marketing for good reason....
Leveraging Timely Media Opportunities for Health and Wellness Experts
By Lydia Rasmussen, Smith Publicity, Book Publicist One day an unexpected expert commentary request came into my inbox from a...
Book Marketing Strategies to Stand Out in a Crowded Field
5 Ways to Sell More Books and Get Ahead Two somewhat opposing forces are driving the book marketing world today....
London Book Fair Part 2: Industry Trends and Takeaways
By Corinne Moulder, VP of Business Development Trade show season is back! It’s been an exciting 2023 for Smith Publicity,...
London Book Fair Part 1: Author Takeaways
By Andrea Kiliany Thatcher, Publicity Manager At the London Book Fair you can find all parts of the book industry...
4 Tips for Creating Top-Notch Illustrations
By Astra Crompton Whether hiring a professional illustrator or trying your hand at illustrating your own book, there are a...
Marketing Books to Reach New Readers: Tips and Tricks that Work
How to Get Your Book Discovered in a Crowded Marketplace What is the best way to market a book? It’s...
How Authors Can Market Their Books
Marketing your book requires a strategic approach that combines traditional publicity with modern digital tactics. Here’s what every author should...
The Ins and Outs of Consumer Reviews on Amazon
By Olivia McCoy Anyone working in publishing will back me up when I say that Amazon is its own universe....