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Smith Myth: 3 Myths About Bestseller Lists
By Janet Shapiro and Sarah Westergren In the publishing world, what author doesn’t dream of achieving some form of bestseller status? While some books may hit the bestseller list organically, there are approaches that can “up your odds.” For example, a well-prepared book launch strategy can lead to a more effective outcome for you and […]
New Podcast Episode: Becoming a Bestseller with Author Selena Rezvani
Here at Smith Publicity we are always thrilled to see our authors succeed! Selena Rezvani began working with us in 2023 just before her book, Quick Confidence, was published and the whole office was able to celebrate her instant bestseller with her, which was a treat. In this episode, Selena walks us through her publishing […]
Upcoming Webinar: Behind the Bestseller
Get a Behind-the-Scenes Look Into the Workings of Bestseller Lists Bestseller lists have long been a publishing industry fixture and a major goal for authors, the shiny pinnacle of a mountain made up of many other challenges and accomplishments. But in recent times, bestseller lists have been in flux — from the hiatus and re-emergence […]
Advice for Young Publishing Professionals: Open Book with Publicist Shannon Donaghy
There’s no doubt that publishing is an ever-evolving and rapidly growing industry, which makes it an exciting place to work as a young professional. Smith Publicity’s Book Publicist and Social Media Strategist, Shannon Donaghy, joins us in our latest Open Book episode to share valuable advice with young professionals entering the publishing space. Read on […]
3 Book Marketing Red Flags
By Olivia McCoy There aren’t many certainties the publishing world can offer, but one consistent truth is that at some point after announcing your book, you will almost certainly be contacted with various marketing offers. Some of these offers are absolutely genuine and worth looking into to help promote your book to your ideal readers. […]
New Podcast Episode: Hitting Your BIG Book Goals in 2024 with Aryn Van Dyke
It’s hard to believe that the year is already coming to a close, and with that, the opportunity to plan with excitement for a new year ahead. The beginning of a brand new year symbolizes a fresh start, and our podcast guest Aryn Van Dyke, book marketing consultant and author coach, knows it’s the perfect […]
Four Common Mistakes Authors Make (and How to Avoid Them)
By Astra Crompton While every author’s experience is as unique as their story, there are some common mistakes self-publishing authors make that negatively impact their book’s chances. Here we identify the four most common mistakes and the impact they’ll have on your book project. When you’re ready to self-publish your book, you’ll be well prepared […]
Smith Publicity Named to PRNEWS Agency Elite Top 100 List for 2024
PRNEWS Recognizes Smith Publicity as a Top Innovator For the third consecutive year, Smith Publicity is thrilled to announce that we have been named to the PRNEWS Agency Elite Top 100 list. This prestigious list identifies the most innovative PR and communications firms in the business, which our team is honored to be ranked among. […]
New Podcast Episode: Visual Branding with Carol Van Den Hende
It’s no secret that developing an author brand is important, but what many may not realize is that book covers, branding, and design can actually impact readers emotionally. Our latest episode features award-winning author and founder of Azine Press, Carol Van Den Hende, to discuss why and how branding can have such a powerful impact. […]
Business Authors and Experts Shine at Thinkers50: Key Takeaways for Authors
Sandy Poirier Smith, CEO, Smith Publicity In early November, my wonderful colleague Marissa Eigenbrood and I had the honor to attend the Thinkers50 Awards Gala two-day event in the stunning Guildhall in London. Thinkers50, dubbed “The Oscars of management thinking” by the Financial Times, recognizes experts from all over the world who are shaping leading […]
