Today, writers have a plethora of online resources to help further them in their journey to a successful writing career. Because there are so many websites out there, it can be challenging trying to figure out the best ones.
Social Media Tips and Tricks from Publisher’s Weekly Webinar for Social Media Marketing and Content Strategy for Books By Lindsey Brodowski If social media apps were Senior Superlatives, Facebook would win most popular, Twitter would win Class Clown, and Instagram would win Most Artistic. None of these are bad titles to claim, but all are […]
3 Key Publicity Tips for Nonfiction Books By Mike Onorato Vice President, Publicity at Smith Publicity Distinguishing your book from the thousands of other titles available in the marketplace can be the biggest challenge for an author. More competition, more media outlets and a news cycle that seems to change by the second makes the […]
By Mike Onorato Vice President, Publicity at Smith Publicity Young Adult publishing has been trying to find its footing – and a home – recently. A 2015 Nielsen study found that 80% of YA readers are adults purchasing the books for themselves. This has led to a change in the subject matter, with more mature […]
When you get to the marketing/promotion stage, how do you make your self-help book stand out in such a crowded space?
We hope to see many of you there for another fantastic year as we join forces, as BookExpo’s site says, to continuously evolve “the business of book culture” together. Please reach out to our team in advance if you’d like to schedule some time to meet or stop by our booth #1729.
Smith Publicity has announced the winner of their 2019 book marketing scholarship. Addie Harpold of Oak Point, TX has been awarded $1,000, which will be applied to tuition costs at Texas Tech University where Harpold will attend in the fall of 2019 as a freshman. “We offer this scholarship every year to a high school […]
By: Michela DellaMonica, Publicity Manager My first experience working on a national book launch was for one of Rachael Ray’s 20+ cookbooks. My first day on the job was working a packed house at Barnes and Noble Union Square for her book launch signing. A few months later, I’m working on the launch of Tyra […]
“Smart book marketing means adapting to industry changes, and ideally staying ahead of these changes,” says Smith Publicity CEO Dan Smith. “Our service offerings are always evolving because the media landscape is always evolving.” Overview of Smith Publicity Services –Three Month Comprehensive Campaign The three month retainer based book publicity campaign is the most extensive […]
Writing a book should be the hard part. But what comes next is a little trickier. It’s time to find a public relations firm, which can be a very difficult decision. Publicity campaigns have no guarantees, but when they are successful, your book could gain more attention than you could have ever imagined. So how […]