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New Podcast Episode: Hybrid Publishing 101 with Anne MacDonald
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! The whispers about hybrid publishing have become loud roars as authors flock to it as a viable publishing option, but what is it? On the latest […]
The Anatomy of a Successful Book Cover
Written by FriesenPress In the current publishing landscape, a book cover’s highest priority is marketing. It’s your first impression on a reader and — with online media trending shorter and moving quicker (i.e., TikTok) — you only have mere seconds to catch your potential reader’s attention. Your book cover is a key part of your […]
How to Launch a Book Successfully – Book Marketing Webinar
Expert Book Marketers Discuss Effective Book Launches Need to learn more about how to launch a book successfully? If yes, the latest webinar in our series is perfect for you. You can attend for free anywhere you have an internet connection. The live session of “Prepare to Launch: Key Steps to Ensure a Smooth and […]
Special BONUS Podcast Episode: The USA Today Bestseller List Is Back! with the Novel Neighbor’s Holland Saltsman
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! In this special BONUS episode of All Things Book Marketing, host Olivia McCoy speaks with the Owner of The Novel Neighbor, an independent (bookstore) and Founder […]
New Podcast Episode: What a Publishing Attorney Wants You to Know with Joseph Perry
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! In this brand new episode of the All Things Book Marketing podcast, we speak with Joseph Perry, a publishing attorney and literary agent at The Law […]
Smith Publicity 2023 Book Marketing Scholarship Winner
Annual Prize Recognizes Outstanding Persuasive Writing We’re delighted to announce the winner of our 2023 Smith Publicity Book Marketing Scholarship. Sydney M. Carver, a student at George Mason University, has been selected as this year’s recipient after submitting her persuasive essay on the topic of “Is there a book that you think should be required […]
Branding for Thought Leaders: 3 Tips for Getting It Right
By Maria Rosati, Founder and CEO of Eminence Communications In working with companies of all sizes, from early-stage start-ups to mature global organizations, I’m consistently asked this question: how long will it take to build my brand? Did Serena Williams become a world class tennis player overnight? Did Lady Gaga start out playing Madison […]
New Podcast Episode: Prepare to Launch – Set Yourself Up for a Successful Book Launch with David Wogahn
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! In this episode of All Things Book Marketing, we welcome author and President of Author Imprints, David Wogahn, to discuss what makes for a successful book […]
Hire a Book Marketing Agency to Grow Your Book’s Audience
How to Reach Your Target Readers with Effective PR The word “discoverability” looms large in book marketing for good reason. It refers to helping target readers find out about your book – the people most likely to buy and read it. While you may be able to find some of them on your own, book […]
Business Books as Business Cards: Open Book with Senior Publicity Manager Erin MacDonald-Birnbaum
The All Things Book Marketing podcast is a popular biweekly show featuring book marketing and publicity tips from the top voices in the publishing industry. Be sure to subscribe so you never miss a new episode! Our Open Book series was established in 2022 and features interviews with Smith Publicity team members. In this Open Book episode, Senior Publicity Manager Erin MacDonald-Birnbaum […]
