Virtual book promotion example on facebook live by author Ramsey Campbell whose book was published on Flame Tree Press. How to promote a book virtually.

How COVID-19 Impacted Book Promotion Methods

Going Virtual for Book Promotion Was Required A book is so many things to an author; perhaps above all, it’s a tangible dream—one that likely took years of dedication to come to fruition. Now that your book is finally finished and ready to launch, you face the unprecedented circumstances of our world today as the […]

Fiction book promotion ideas.

9 Thought-Starters for Authors

Today, writers have a plethora of online resources to help further them in their journey to a successful writing career. Because there are so many websites out there, it can be challenging trying to figure out the best ones. 

3 Key Publicity Tips for Nonfiction Books 

3 Key Publicity Tips for Nonfiction Books

How to Promote Your Book for Success  By Mike Onorato Vice President, Publicity at Smith Publicity Distinguishing your book from the thousands of other titles available in the marketplace can be the author’s biggest challenge.  More competition, more media outlets, and a news cycle that seems to change by the second make the publicity weapons […]

Choosing the tight subtitle for your book can help with book sales.

Tips About Book Subtitles: How to Write Better Ones

How to Write Effective Book Subtitles Well-written subtitles are one of the most potent elements in book marketing. If you’re an author looking for ideas about how to write book subtitles, read on for help from the pros at Smith Publicity. Coming up with the main title of a book can often be agonizing for […]

Digital Age Authorship: 2014’s Four Best Ways to Market your Book

No matter what you’re marketing, two things remain true: it’s important to market through mixed media, rather than depending on one single tactic; and you have to be consistent. When marketing the first book you’ve published, you aren’t likely to already have an established following of readers — now is the time to build one […]

Bestseller Breakdown: What It Takes to Become a Bestseller and Why It Does(n’t) Matter

Writers dream of plastering the words “Bestselling Author” next to their name on business cards, resumes, books, blog posts, photos, and virtually every other place their moniker appears. And they can’t be blamed—that phrase counts for a lot, especially for authors hoping to attract customers with a “national bestseller” banner on their cover. But what […]

How Building a Loyal Following on Social Media Can Help to Market a Book

A loyal social media following can be integral to marketing your book.  The trick is to get followers, engage them, and increase their interest levels in your book.  If you do it correctly, they will share your work with all their friends. Many authors often forget that readers want to build lasting relationships with authors. […]

The Seven Deadly Sins of Book Marketing – UPDATED!

The competition for book publicity is fierce! More books than ever are being published, which means more authors than ever are reaching out to the media to get on radio and TV and in newspapers and magazines. In the self-publishing arena alone, the number of self-published books produced annually in the U.S. has nearly tripled, […]

Why Media Coverage is Essential to Author Marketing

There are various ways to implement an author marketing program, especially now with the wonders of the Internet and social media, etc. Blog reviews can start the launch of a book to bestseller status. Endorsements on Facebook from well-known people can spark huge sales. Blog tours are becoming more popular. For e-books, special programs from […]

5 New Years Resolutions for Better Book Marketing

Many people tend to procrastinate when it comes to book marketing. As we move into 2013, the book industry is predicted to become even more competitive. Here are five resolutions you can make this year that will lead you to more success in your book marketing efforts. I will consistently market my book through my […]