author publicity tips for interviews on radio and television

New Podcast Episode: Author Platforms!

Learn the Essentials of Author Platforms from Jayme Johnson of Worthy Marketing Group

Build it, and they will come! A carefully planned, multi-dimensional  author platform can make the difference in a book marketing campaign and help authors develop lasting fan bases!

Jayme Johnson, founder of Worthy Marketing Group ( discusses all the elements of building a great author platform on the latest episode of our “All Things Book Marketing” podcast. Learn essential elements to complement a book publicity campaign including:
* what exactly an author platform is and why you need one
* building an audience
* growing email lists 
* effective email marketing
* growing your social media following and fanbase
* and much more!