Questions to ask when hiring a book publicity firm.

Hiring a Book Publicity Firm?
4 Important Things to Consider

Yes, we think Smith Publicity is a great book promotion firm, but we also know there are other good firms out there. There are many, many things to consider when hiring a book publicity firm or solo publicist to promote your book. In this post will give three of the most important ones. Personality: This […]

Check out new book marketing and consulting services from our friends at Bookbaby

The publishing industry is changing at a breakneck pace, and it’s important to have a publishing partner that helps meet the shifting demands of John Q. Bookbuyer. Authors interested in hybrid publishing have been finding success with BookBaby for years, and Smith Publicity is pleased to have become part of many of these authors’ successful […]

Why one author chose Smith Publicity

We have a lot of Smith Publicity reviews in our testimonials section, but how do clients decide to go with Smith? Author Chrissie Kahan whose latest book Roadmap to Navigating Your Child’s Disability came out this summer, gives a glimpse into the process that lead her to our (virtual) doorstep. A little over a year ago […]

Self-Publishing a Book: What to Consider Before You Do It

By Renee Lamine, Marketing Coordinator at IngramSpark You’ve crafting the perfect manuscript and poured months, and maybe even years, into writing it, so I completely understand that you’re eager to get that baby published. But before you jump into the next stage, it’s essential that you take the time to make sure your book is at its best. After […]

Thursdays with Dan: 4 Dirty Words of Book Marketing

by Dan Smith, CEO and Founder Hopefully the headline above caught your attention. That’s what we try to do in book publicity – quickly get the attention of an editor or producer and entice them to read further. If you’re still with me, enticement = accomplished. I don’t literally mean “dirty words,” like the “The […]

Book Marketing Predictions for 2015

By Dan Smith Since Smith Publicity was founded in 1997, every year in the book publishing and book marketing industries has been marked by one constant theme: change. Like many industries, and perhaps more so than most, the book world underwent a massive transformation via the convergence of technology and market changes. A snapshot from […]

5 Surprising Facts About Publishing & Book Marketing for Aspiring Authors

The bookselling industry now favors independent authors in many ways, and authors can market their books without publishers very successfully. Here are five surprising facts about book marketing today that show just how lucrative indie publishing can be: The majority of book sales are not from best sellers. This surprises most people, but think of […]

How to Create an Author Blog Content Plan by Nina Amir

It’s not difficult to create a blog content plan. Pick a topic to explore each month, quarter, or year that in some way serves your brand, business or book. Then brainstorm related topics. Schedule these topics based upon how often you write and publish posts. Then write about the topics you’ve selected each week in […]

Digital Age Authorship: 2014’s Four Best Ways to Market your Book

No matter what you’re marketing, two things remain true: it’s important to market through mixed media, rather than depending on one single tactic; and you have to be consistent. When marketing the first book you’ve published, you aren’t likely to already have an established following of readers — now is the time to build one […]

The Right Book Cover: Converting Browsers to Buyers

As the time arrives to cross the T’s and dot the I’s on your book manuscript, a flurry of tasks are likely to come your way. Final proofreading? Check. Book layout? Yes, if you’re self-publishing. Publicity? Absolutely. But don’t forget about cover design. It’s one of the most important aspects of your book if you want it […]