Securing Media Attention for your Book
Each month, thousands of books are written and published traditionally, as e-books, self-published, or published in audiobook format. Competition for media attention is fiercer than ever. So how does a new author stand out and get noticed?
That’s where Smith Publicity shines. Successful book publicity requires a marriage of traditional outreach with online strategies. As technology and media change, staying ahead of the curve is essential for book promotion. Smith Publicity knows what works and employs unique strategies and creative pitching to secure maximum media coverage.
Publicity secured via media includes word-of-mouth awareness generated by radio and television interviews, newspaper and magazine feature stories and articles, and online coverage. Internet media coverage, and inclusion in blogs and other sites, is an ideal complement to traditional media because when a book or author is featured online, that coverage virtually never goes away! Likewise, broadcast interviews and print stories provide excellent material to populate social media platforms.
Proven Book Publicity Techniques Produce Powerful Results
While the core methodology developed by Dan Smith at the company’s inception has remained the same, Smith Publicity has evolved with a fluid and dynamic approach to book publicity, incorporating online PR services and Internet media outreach. We provide producers and editors with exactly the type of material they want and need, and our extensive list of personal contacts developed over the years, combined with a state-of-the-art media database, enables us to effectively pitch and persuade media to take interest in our clients and their books. This “Smith Publicity Way”— implemented by experienced book and e-book promoters and book publicists— has resulted in thousands and thousands of interviews and articles and coverage in virtually every major media outlet worldwide.
Customized Book Promotion Campaigns by Expert Book Promoters
There is no single way to promote every book. Each author and book is unique, requiring a customized approach to effectively penetrate key media markets. Smith Publicity crafts each book and e-book publicity campaign to fit the precise needs and goals of the book and author. Our customer service is legendary in the book publicity industry – see for yourself on our testimonials page. With weekly updates and almost 24/7 availability, we treat every author with personalized attention that is rare in our industry. We enjoy our job and it shows.
Experience the Smith Publicity way!