Frequently Asked Questions About Book Publicity
Answers to some commonly asked questions about book publicity from the pros at Smith Publicity. We’re one of the leading book marketing firms in the world today. We provide a range of publicity and PR services to authors and publishers. Part of our online service to authors includes free basic information about book marketing and […]
Virtual Book Tours: Promote a Book Without Leaving Home
Virtual book tours are one of the most significant ways the digital revolution has expanded the options for book publicity. Previously, an author’s only book tour option was to go in person — which meant significant time away from home, work, and the expense of extended travel. Now, promoting books with virtual tours has changed […]
What Does Traditional Media Mean in Book Marketing?
In the earlier days of book marketing and publicity, things were simpler. A book publicist had four clear segments to pitch: radio, TV, newspapers, and magazines. These four comprise what is regarded as traditional media. Even though the digital revolution has upended the marketplace, traditional media continue to have considerable value in helping to publicize […]
How Author Promotion Helps to Market Books
Author promotion is a crucial part of how to market your book. Even the most introverted authors must get out and promote to sell books. Standard promotional methods include feature stories in magazines and newspapers, interviews on radio shows, and appearances on TV. The more an author is in front of the public, the more […]
6 Ways to Promote a Children’s Book
The Best Ways to Promote a Children’s Book At Smith Publicity, we receive many calls from authors asking about how to promote a children’s book. There’s no doubt children’s titles require a somewhat different publicity approach, but it’s not necessarily more challenging. Like all book and author marketing campaigns, you need a well-thought-out plan and […]