What Leadership Means to Smith Publicity: A Word from President Marissa Eigenbrood

The Open Book series airs every month and includes brief interviews with Smith Publicity employees. Each episode will offer an inside look into book marketing and publicity, as well as tips for publishing professionals and authors alike. Keep an eye out for more! Integrity Underpins Book Marketing Success By Marissa Eigenbrood, President, Smith Publicity The […]

Smith Publicity Executive Promotions

Sandra Poirer Smith is Named CEO and Marissa Eigenbrood is Promoted to President We’re pleased to announce the promotion of two experienced and long-serving Smith Publicity executives to the company’s two highest posts. Sandra Poirer Smith has been named CEO, and Marissa Eigenbrood has been promoted to President. Both have impressive track records of success […]

Smith Publicity Reviews the Most Common Complaints Media Have About Authors

Publicize Your Book More Effectively with the Media Media contacts need authors and experts. In fact, their jobs would be much, much more challenging if they didn’t have authors and book publicists pitching great books and guests. Perhaps not all producers, editors, etc., will admit this, but it is a fact! But the media also […]

Industry Innovations: The Role of Expert Commentary in Book Marketing

Welcome back to Smith Publicity’s Industry Innovations Series! In this new 12-part blog series, the Smith Publicity team will explore various industry-related topics: from the evolution of self-publishing to the explosion of podcasts to social media and how it’s changed book marketing and much more. Each month, we will discuss how different innovations have evolved and their impact on […]

Book Publicity: Look Behind the Scenes with Smith’s Experts – Book Marketing Webinar

The First Book Marketing Webinar of 2023 Successfully promoting and marketing books is crucial to their success, as self-published authors and publishers know alike. Attending our free Smith Publicity webinar, “Behind the Scenes of Book Publicity: Trends in 2022, Predictions for 2023, and Your Top Book Marketing Questions Answered,” is an easy way to gain […]

What’s in an Edit?

Written by FriesenPress Editing is when a red pen marks up everything wrong with your writing… Or is it? No, editing is a complex and nuanced craft that makes authors’ prose dazzle with professional polish, helping a manuscript become the best book it can be. But what exactly does an editor do to your book […]

Industry Innovations: The Online Book Community

Welcome back to Smith Publicity’s Industry Innovations Series! In this new 12-part blog series, the Smith Publicity team will explore various industry-related topics: from the evolution of self-publishing to the explosion of podcasts to social media and how it’s changed book marketing and much more. Each month, we will discuss how different innovations have evolved and their […]

New Podcast Episode: Turning Your Book Into a Course with Parchelle Tashi

The Author’s Leverage’s Parchelle Tashi joins us to discuss what goes into turning your book into a course and other ways to further your content, monetize your ideas, and connect with your audience.  Olivia: Hi, and welcome to this episode of All Things Book Marketing. I’m your host, Olivia McCoy, and today we have special […]

Appealing to the Media: Open Book with Publicist Jessica Sager

Jessica Sager from Smith Publicity’s Lifestyle team discusses how to stay relevant in the news cycle and appeal to media professionals on this month’s Open Book episode. The Open Book series airs on a monthly basis and includes brief interviews with Smith Publicity employees. Each episode will offer an inside look into book marketing and […]

All the World’s a Stage: The Democratization of Speaking and What the Future Holds for Authors and Experts

Welcome back to Smith Publicity’s Industry Innovations Series! In this new 12-part blog series, the Smith Publicity team will explore various industry-related topics: from the evolution of self-publishing to the explosion of podcasts to social media and how it’s changed book marketing and much more. Each month, we will discuss how different innovations have evolved and their […]