New Podcast Episode: Your Book as a Powerful Business Marketing Tool

In this episode, Dan Smith speaks with renowned entrepreneur, speaker, and publishing consultant Josh Steimle. They discuss how entrepreneurs, consultants, and business owners of all types can write and publish a book and use it to enhance their expert brand, attract new clients, secure speaking engagements, and much more. Other discussion points cover how to use social media to build your expert brand, the power of LinkedIn, and the emergence of TikTok as a powerful marketing platform.

Through his company Published Author, Josh helps entrepreneurs write and publish nonfiction books they can leverage to grow their businesses. He’s a TEDx speaker, and he or his writing has been featured in more than 300 articles in two dozen publications, including Inc., Forbes, Fast Company, TechCrunch, CNN, and Time.